Social Media & Content Strategist

Lead Trends, Build Community, and Amplify Student Voices Across Nigeria!
Abuja-based

about the role

We’re looking for a creative and strategic Social Media & Content Strategist to drive STUBUD’s online presence, shape our brand voice, and engage our student community.You will be responsible for crafting and executing content strategies that increase brand awareness, boost student engagement, and attract partnerships with brands and organizations.
This role is perfect for someone who lives and breathes social media trends, understands content marketing deeply, and has a passion for community building

what you'll do

    Develop and execute comprehensive social media strategies aligned with STUBUD’s goals.
    Create and manage engaging content across platforms (Instagram, TikTok, LinkedIn, X, Facebook, YouTube, etc.).
    Plan and run creative campaigns that drive student engagement and brand visibility.
    Stay ahead of student culture, media trends, and platform changes to keep STUBUD relevant and exciting.
    Track performance, analyze data, and optimize content and campaigns based on insights.
    Work closely with Content Creators, and other team members to create unified strategies.
    Maintain and update a monthly content calendar across all platforms.

qualifications

    Proven experience (at least 1 years) managing social media and content strategy (experience working with a youth/student audience is a major plus).
    Strong creative skills; writing, storytelling, visual communication.
    Experience with social media tools Canva, CapCut, Adobe Express, Instagram/TikTok editors, etc.
    Strong understanding of analytics and performance metrics (Meta Business Suite, TikTok Analytics, Google Analytics).
    Deep understanding of student culture, lifestyle, and everyday challenges.
    Familiar with inbound marketing and audience growth strategies.
    SHighly organized, detail-oriented, and good at managing multiple projects at once.
    Passionate about education, youth culture, and empowerment.
Important:

Candidate Must reside in Abuja
We work hybridly; 3 days at the office, 2 days from home.
NYSC members searching for their PPA? We’re looking for you!

key performance indicators

Weekly content calendar completion and publishing rate.
Growth in engagement rates (likes, comments, shares, saves).
Quality of content output by intern teams (measured by brand standard checklist).
Audience growth on Instagram, TikTok, YouTube, and Blog.
Timely execution of Daily and Show Content.

how to apply

    Shoot a 60-second video to tell us why you’re the perfect fit! Not into video? No problem, just send us a one-page write-up instead and attach it with your CV.
    Must include links to your active social media pages
    Share your portfolio or content samples (if available)

Email your application to hello@stubud.com with the subject:
"Social Media & Content Strategist Application at STUBUD"

Apply Now

Join something exciting, let's create the build the ultimate student platform!